The Brandhouse has been buzzing with activity this summer. This year, we were lucky to host four summer interns and the energy and ideas they brought to everything they worked on was incredible. Meet Grace! My name is Grace Rogers and I am an incoming junior at the...
In Spring ‘21, representing Novella Brandhouse, I was selected to be in the Goldman Sachs 10,000 Small Business National Cohort. This week, I attended the 10KSB National Summit alongside 2,500 small business owners from across the country. It was an INCREDIBLE event. ...
Brand messaging can simply be just words on a page if it’s not given a voice. The tone and personality of a brand are all part of the experience you create for customers. It’s not just the tagline or the logo that creates a connection with your audience. It’s how you...
Managing a brand can be overwhelming, time-consuming, and confusing. It is important that all brand elements be consistent, up-to-date, and authentic. We have put together 5 tips for how to navigate your brand for success. From your visual branding to targeting your...
We’re nerdy about branding so we write a lot of content around brand strategy, messaging, target audience and positioning. But we are equally passionate about design. Specifically visual brand design. Because design matters. Entertainer Louis Armstrong was asked to...
When has a brand outlived its relevance? Your brand strategy should not be something that changes with the wind but it’s also something that isn’t static and set in stone for as long your business or organization exists. A good brand strategy stays in sync with your...
