by Elizabeth McFadden | Jul 23, 2021 | Small Business
Business owners tend to search out the latest marketing tricks when thinking about how to launch a new brand, but where they really need to start is in the brand strategy phase. We recently hosted a Clubhouse room on this topic, and our roundtable of experts landed on...
by Skeet Hanks | Oct 12, 2020 | Marketing, Small Business, Writing
Call the Newspaper! Earning press mentions and media is invaluable marketing. Press opportunities often are free and help you reach people outside your usual audience. But how do you get the press to bite? By offering a delicious story, of course. These days, you...
by Elizabeth McFadden | Jul 21, 2020 | Marketing, Resources, Small Business, Trends
It’s been a roller coaster of a year so far and we still have half the year to go! In August, we start planning for 2021. While we might have just regained our wits about us living in a “new normal,” we have to begin thinking about next year. 2021 will be here before...
by Skeet Hanks | Apr 7, 2020 | Announcements, Marketing, Resources, Small Business
Novella Brandhouse is Helping Business Owners Pivot with Purpose The marketing and branding firm offers essential kits to help business owners navigate moving from offline to online. KANSAS CITY, Mo. April 7, 2020—As we settle into a new reality, fewer things are...
by Novella Brandhouse | Nov 26, 2019 | Case Studies, Small Business, Website
“The team at Novella Brandhouse is second to none! With humor, creativity, and collaboration they created my new website, which I truly love. Thank you!” – Stacey Vaeth We just wrapped up this lovely website for @staceyvaethphotography. We loved working with...
by Novella Brandhouse | Oct 4, 2019 | Branding, Events, Marketing, Small Business
This week, we attended the Missouri State University Public Affairs Conference to explore how digital technology is influencing us and changing our lives. To stay current on our craft, we keep up on best practices and the latest and greatest in digital media, but what...
