by Elizabeth McFadden | Apr 20, 2022 | Branding
We’re nerdy about branding so we write a lot of content around brand strategy, messaging, target audience and positioning. But we are equally passionate about design. Specifically visual brand design. Because design matters. Entertainer Louis Armstrong was asked to...
by Elizabeth McFadden | Mar 18, 2022 | Marketing, People
Online retailers face a unique set of challenges in trying to get us to fill our online shopping carts. The fact that we can’t touch or test a product sold online is a big hurdle when it comes to virtually peddling consumer products. To help you feel more confident in...
by Elizabeth McFadden | Feb 28, 2022 | Events, Small Business, Social Media
Brand marketing has become quite the buzzword. As marketers, we spend a lot of time and money cultivating our brands; working hours on strategizing the launch, tweaking a tagline and working to create buzz. We drive customers to our store or website in hopes that they...
by Elizabeth McFadden | Feb 24, 2022 | Announcements, Marketing
Our last Clubhouse update was posted in September and since then, Clubhouse has added a number of ways to repurpose your Clubhouse content and share to build your audience. Let’s dive in! What’s New Clip the last :30 seconds: Have you been in a room and the speaker...
by Elizabeth McFadden | Feb 19, 2022 | Announcements, Small Business
Novella Brandhouse is proud to announce we’ve been recognized as a 2022 Small Business Superstar by the Greater Kansas City Chamber of Commerce. This is the second year that our Kansas City brand-focused full service ad agency has earned this recognition. We were also...
