The Note

Novella Conversations: Skeet Hanks

Novella Conversations: Skeet Hanks

Welcome back to Novella Conversations, a series where we feature a different Novellaista to help you meet the brains behind our brand. Today we are highlighting our creative director! Meet New Orleans native Skeet Hanks   What’s your go-to/signature fashion...

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How to Plan for a Commercial Photo Shoot

How to Plan for a Commercial Photo Shoot

You've decided you need new, on-brand images to populate your website, improve your social media and make your marketing pop. But how do you get a photography project off the ground? The first step is to talk to a commercial photographer and get a bid specific to your...

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How Do You Reach Rural Customers with Advertising?

How Do You Reach Rural Customers with Advertising?

According to the USDA, in 2020, 46 million residents were living in rural areas. This makes up about 14 percent of the U.S. population. A typical rural county contained less than 10 percent of the population of a typical urban county in 2020—23,000 people compared...

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28 Branding + Marketing Tips

28 Branding + Marketing Tips

February, with its 28 days, was begging for us to do something special. So, we curated a list of 28 branding + marketing tips and shared them every day for the month of February on our social media channels. Check out the entire list here and make it your goal to put...

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Super Bowl LVII Commercials: The Best/Worst

Super Bowl LVII Commercials: The Best/Worst

For the third time in four years, our beloved KC Chiefs were in the Super Bowl so you can bet we were watching. Chris Stapleton’s bluesy take on the “Star Spangled Banner” plus an all-women flyover team set the stage for an incredible show that not only included a...

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We wrote the map on scaling with strategy.

We wrote the map on scaling with strategy.

Our process as a full-service branding/marketing firm - once you create an incredible brand, you need to build awareness - through marketing! We’ve built and scaled a company from scratch and we’re here to help you do the same. We’ve taken the brand strategy model...

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Why We Value Partnerships

Why We Value Partnerships

Here at Novella Brandhouse, strategic partnerships help us elevate our business. The right partnerships are mutually beneficial by extending the audience reach.   A strategic partnership is defined by Indeed as “the sharing of resources between two or more...

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New Year Resolutions: Branding (+ Marketing)

New Year Resolutions: Branding (+ Marketing)

New Year Resolution (njuː jɪə ˌrɛzəˈluːʃən ) or New Year's resolution NOUN: a promise to yourself or decision to do something, especially to improve one's behavior or lifestyle in some way, during the year ahead. Whether you have resolved to do better in 2023 when it...

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Novella Conversations: Lindsey Rife

Novella Conversations: Lindsey Rife

We're back to feature another Novellaista on Novella Conversations!Meet Lindsey Rife, our Studio Manager who enjoys making shoes in her free time! What’s your go-to/signature fashion look? A good mix of utility and fun - I love pattern Trip you want to go on: Visit my...

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