The Note

Market to Your Target Audience

Market to Your Target Audience

There is more to the world of marketing than just digital advertising, and there’s more than one way to acquire a customer. But are you focused on the right customer? And more importantly, your customer? As we begin a new year, take some time to review your designated...

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Tips for Headshot and Lifestyle Photos

Tips for Headshot and Lifestyle Photos

You’ve scheduled your photo shoot for team photos, individual headshots or lifestyle photos so what’s next? A great photoshoot includes wardrobe and style planning. Let’s talk about clothes, hair, makeup and more. Read on for tips and tricks for how to dress to look...

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Novella Conversations: Jim Rothfork

Novella Conversations: Jim Rothfork

Meet Jim Rothfork, our strategic partner in all things E-Commerce and web design. Jim has worked with us for almost 5 years as part of the Trailblaze Media group. We absolutely love working with Jim and so do our clients. Read on to see why he is such a special member...

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Social Media Platform Updates

Social Media Platform Updates

This summer, social media platforms have introduced some game changing updates. Read all about the new so you can stay in the know: Instagram GIF Comments: In May, Meta released GIF comments globally. Now, users can access this feature by clicking the newly added GIF...

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10 Things I’ve Learned Being a CEO

10 Things I’ve Learned Being a CEO

Here at the Brandhouse, we’re celebrating our 10-year anniversary this year. My team asked me to reflect on what I’ve learned leading this business over the last decade. In truth, A LOT!   Like most business owners, you don’t know what you don’t know. You make a...

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Novella Conversations: Mary Cooper

Novella Conversations: Mary Cooper

We’re back to feature another Novellaista on Novella Conversations! Meet Mary Cooper, our in-house copyeditor. Behind every good writer is a great editor. Here at the Brandhouse, we create a LOT of content from brand messaging and website copy to advertising campaigns...

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Digital Branding for Social Platforms

Digital Branding for Social Platforms

What is digital branding and why is it important for social platforms? Digital branding is a mix of internet branding and digital marketing that companies can use to grow brand awareness, audience, leads and sales. It establishes brands as trustworthy and helps them...

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Novella Conversations: Grace Rogers

Novella Conversations: Grace Rogers

Welcome back to Novella Conversations, a series where we feature a different Novellaista to help you meet the brains behind our brand. Meet Grace Rogers, Novella’s Social Media Coordinator. Grace started here as a work-shadow in 2021, and has been here ever since. She...

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