by Madelynne Jones | Oct 12, 2020 | Marketing, Small Business, Writing
Call the Newspaper! Earning press mentions and media is invaluable marketing. Press opportunities often are free and help you reach people outside your usual audience. But how do you get the press to bite? By offering a delicious story, of course. These days, you...
by Elizabeth McFadden | Jul 21, 2020 | Marketing, Resources, Small Business, Trends
It’s been a roller coaster of a year so far and we still have half the year to go! In August, we start planning for 2021. While we might have just regained our wits about us living in a “new normal,” we have to begin thinking about next year. 2021 will be here before...
by Madelynne Jones | Apr 7, 2020 | Announcements, Marketing, Resources, Small Business
Novella Brandhouse is Helping Business Owners Pivot with Purpose The marketing and branding firm offers essential kits to help business owners navigate moving from offline to online. KANSAS CITY, Mo. April 7, 2020—As we settle into a new reality, fewer things are...
by Novella Brandhouse | Oct 4, 2019 | Branding, Events, Marketing, Small Business
This week, we attended the Missouri State University Public Affairs Conference to explore how digital technology is influencing us and changing our lives. To stay current on our craft, we keep up on best practices and the latest and greatest in digital media, but what...
by Novella Brandhouse | May 20, 2019 | Branding, Case Studies, Marketing, Social Media
Overview: Through our partnership with Trailblaze Media, we created a full brand and visual strategy and campaign for a new bass fishing subscription company called MonsterBass. MonsterBass is a members-only community, delivering professionally selected tackle, to...
by Novella Brandhouse | Apr 3, 2019 | Branding, Case Studies, Marketing, Writing
Overview We partnered with Show Me KC Schools on a rebranding project to give them a bright, fun, and approachable new brand identity and messaging. The organization had grown extensively since they first started with the simple mission of helping families find the...
