by Elizabeth McFadden | May 27, 2021 | Social Media, Trends, Website
By: Sarah Tomes For many brands, Instagram stories are an afterthought in their marketing strategy. They shouldn’t be! Here’s why: Instagram has seen a significant decline in engagement rate for regular posts while story engagement has stayed high.Instagram stories...
by Elizabeth McFadden | May 27, 2021 | Branding, Resources, Trends
At some point, every small business embarks on marketing their business. We get a lot of questions around where to spend marketing dollars, how to utilize social media influencers and everything in between. We compiled 10 of the most frequently asked marketing...
by Elizabeth McFadden | Feb 15, 2021 | Branding, Social Media, Trends
Editor’s note: Clubhouse is a beta site, and things are updating every week. Continue to check-in for updates. Since late December, we have been on Clubhouse, and it’s been a wild ride so far. The app is still in beta and, at times, a little glitchy, but we are...
by Elizabeth McFadden | Jul 21, 2020 | Marketing, Resources, Small Business, Trends
It’s been a roller coaster of a year so far and we still have half the year to go! In August, we start planning for 2021. While we might have just regained our wits about us living in a “new normal,” we have to begin thinking about next year. 2021 will be here before...
