We believe that your brand strategy drives everything.
OUR EXPERTISE
Brand thinking for scale
Novella® Brandhouse is a boutique, WBE-certified branding-focused, full-service ad agency developing brand architecture, creative campaigns and marketing strategies for organizations that are scaling or rebranding. Additionally, our in-house department, Novella Studio, creates photography and social media content that gets your brand noticed.
Brand Strategy + Identity
When it comes to brand architecture, we believe in the power couple of creative and strategy. Every design and every word is carefully selected to define your brand.
At the Brandhouse, we work with you to create a name, devise a brand strategy (identifying your target audience and positioning), establish your brand look, write your brand narrative, build your photo library and set style guidelines to ensure your branding is consistent.
Marketing + Ad Campaigns
We find the right media mix of traditional and digital marketing to keep you on-brand and meeting your goals and objectives – and let’s not forget, budget.
You can’t be everywhere at once, but you can be in the right place at the right time. That’s what good marketing strategy does, it sets you up for the perfect shot.
Our strategic marketing is always driven by our clients’ goals. We’re here to help boost the bottom line, expand missions and grow businesses.
Design
Good design tells a story. From first impressions to lasting taste, you need a visual suite that encapsulates who you are succinctly.
Our award-winning team of designers marry the narrative with the visual. Our artistic expertise and love of type come together to create your brand across all customer touchpoints.
We build you a library of ready-to-go designs, messages and images to use however you see fit – in your website, social media, brochures, marketing materials and more.
Website Design + Development
A website is your 24/7 billboard to the world. A commercial always on-air, always running. We create websites and digital properties that are on-brand that speak to your target audience.
We build mobile-friendly WordPress and Shopify websites that are as impressive as you.
Not only do we set you on the right path, but we offer continued support long after your website and digital communications are up and running.
Content Strategy + Creation
Content is king and it can help enhance your customer experience and loyalty across your website, social media accounts, advertising campaigns, and more.
In order to set up your business for success with content, we create a comprehensive content strategy and editorial calendar designed to optimize your resources and deliver quality content to your audience on platforms where you can excel.
OUR DIFFERENCE
Here to help grow your business
Larger firms typically deploy the same strategies and methods with each of their clients. If they see one marketing test work well, they will use it for every customer. Novella builds a customized strategy because our goal is to help you scale your operation.
MKA COLLECTIVE
Feed your creativity, and your tastebuds
Exclusively for our foodservice clients, MKA Collective is our retail brand development agency in partnership with MKA where we innovate menus, food and beverage products, strategies, campaigns and the customer experience.
Novella university
A branding + marketing course with real results
Need to offer branding or marketing programming to your members or franchisees? License and distribute our Novella University marketing and branding course for entrepreneurs and small businesses to learn how to successfully brand and market a company or product.
Capabilities brochure
Let us show you what we’re capable of
Download our Capabilities Brochure for a deeper dive into Novella Brandhouse and what we offer.
THE NOTE E-BLAST
We like to pass notes
Sign up for our newsletter, The Note, to get V.I.P. access to updates, projects we’re working on, branding and marketing tips, and other fun goodies.
