Since social media came on the scene, brands have been utilizing it as a marketing tool. From blogs to podcasts to Instagram, businesses are using these mediums to build awareness. But do you feel like you’re getting any ROI or gaining traction with your content?...
If you are a business owner or brand manager, is your logo, brand name or tagline registered with the United States Patent & Trade Office? Do you know how to check to see if a brand name you are considering is already registered with USPTO? If the answer is NO to...
Beginning in 2020 and continuing on into 2022, colleges across the country have experienced enrollment declines. Both large universities as well as community colleges have been hit particularly hard. Branding and marketing are always important but in a tough...
At some point, every small business embarks on marketing their business. We get a lot of questions around where to spend marketing dollars, how to utilize social media influencers and everything in between. We compiled 10 of the most frequently asked marketing...
It’s been a roller coaster of a year so far and we still have half the year to go! In August, we start planning for 2021. While we might have just regained our wits about us living in a “new normal,” we have to begin thinking about next year. 2021 will be here before...
Novella Brandhouse is Helping Business Owners Pivot with Purpose The marketing and branding firm offers essential kits to help business owners navigate moving from offline to online. KANSAS CITY, Mo. April 7, 2020—As we settle into a new reality, fewer things are...