by Elizabeth McFadden | Feb 18, 2022 | Marketing, Resources
Beginning in 2020 and continuing on into 2022, colleges across the country have experienced enrollment declines. Both large universities as well as community colleges have been hit particularly hard. Branding and marketing are always important but in a tough...
by Elizabeth McFadden | May 27, 2021 | Branding, Resources, Trends
At some point, every small business embarks on marketing their business. We get a lot of questions around where to spend marketing dollars, how to utilize social media influencers and everything in between. We compiled 10 of the most frequently asked marketing...
by Elizabeth McFadden | Jul 21, 2020 | Marketing, Resources, Small Business, Trends
It’s been a roller coaster of a year so far and we still have half the year to go! In August, we start planning for 2021. While we might have just regained our wits about us living in a “new normal,” we have to begin thinking about next year. 2021 will be here before...
by Skeet Hanks | Apr 7, 2020 | Announcements, Marketing, Resources, Small Business
Novella Brandhouse is Helping Business Owners Pivot with Purpose The marketing and branding firm offers essential kits to help business owners navigate moving from offline to online. KANSAS CITY, Mo. April 7, 2020—As we settle into a new reality, fewer things are...
by Skeet Hanks | Mar 19, 2020 | Resources, Writing
“Wut? I knows how to rite emails”…No, you don’t. I can’t tell you how many times I’ve received an email that said something like “hey, can you send me that file we talked about yesterday about the new job we’re going to work on.” Momma didn’t raise no mind reader....
by Skeet Hanks | Mar 19, 2020 | Resources
by Skeet Hanks, Creative Director Until the last few years with the Novellistas, I had been working from home since Hurricane Katrina told me I had to pack up and find another way to make money. I was an art director at a major ad firm in New Orleans when they laid...
