Hiring an ad agency can be exciting because it means your business is growing. You’re dreaming about your future and the new possibilities for your brand. But when it comes to finding the right agency, where do you start? The process can be overwhelming. There are a...
Let’s kick off a new feature called Novella Conversations. We are going to feature a Novellaista each month so you can get to know our team better. Meet our first star, Kelly Klinkon! She’s our Chief Happiness Officer/Director of Client Engagement. Must-see concert?...
Brand marketing has become quite the buzzword. As marketers, we spend a lot of time and money cultivating our brands; working hours on strategizing the launch, tweaking a tagline and working to create buzz. We drive customers to our store or website in hopes that they...
Novella Brandhouse is proud to announce we’ve been recognized as a 2022 Small Business Superstar by the Greater Kansas City Chamber of Commerce. This is the second year that our Kansas City brand-focused full service ad agency has earned this recognition. We were also...
Business owners tend to search out the latest marketing tricks when thinking about how to launch a new brand, but where they really need to start is in the brand strategy phase. We recently hosted a Clubhouse room on this topic, and our roundtable of experts landed on...
Call the Newspaper! Earning press mentions and media is invaluable marketing. Press opportunities often are free and help you reach people outside your usual audience. But how do you get the press to bite? By offering a delicious story, of course. These days, you...