Novella Brandhouse is proud to announce we’ve been recognized as a 2022 Small Business Superstar by the Greater Kansas City Chamber of Commerce. This is the second year that our Kansas City brand-focused full service ad agency has earned this recognition. We were also...
How many of you watched the Super Bowl? According to NBC, this year’s game was seen by 112.3 million viewers, up 14% from last year. It was a fun game to watch, with a fantastic halftime show and of course, the commercials. The commercials were a little “meh” until we...
Beginning in 2020 and continuing on into 2022, colleges across the country have experienced enrollment declines. Both large universities as well as community colleges have been hit particularly hard. Branding and marketing are always important but in a tough...
When has a brand outlived its relevance? Your brand strategy should not be something that changes with the wind but it’s also something that isn’t static and set in stone for as long your business or organization exists. A good brand strategy stays in sync with your...
It’s 2022 and you are off and running! You’re busy thinking about your goals and how you are going to crush this new year. But hold on there. A business doesn’t reach those big sales goals without some effective marketing. You can have the best product or service in...