So your next conference or trade show is coming up in a few weeks. You’ve registered, blocked off your calendar and scoped out the best sushi places near the convention center. Attending the event will be useful, sure, but have you done everything you can to maximize...
Hiring an ad agency can be exciting because it means your business is growing. You’re dreaming about your future and the new possibilities for your brand. But when it comes to finding the right agency, where do you start? The process can be overwhelming. There are a...
As a branding-focused advertising agency, we get a lot of questions about what branding is and why it’s important. And we love to talk about it because we’re nerdy like that. So let’s go through three of our most frequently-asked questions! What is branding?...
In Spring ‘21, representing Novella Brandhouse, I was selected to be in the Goldman Sachs 10,000 Small Business National Cohort. This week, I attended the 10KSB National Summit alongside 2,500 small business owners from across the country. It was an INCREDIBLE event. ...
Managing a brand can be overwhelming, time-consuming, and confusing. It is important that all brand elements be consistent, up-to-date, and authentic. We have put together 5 tips for how to navigate your brand for success. From your visual branding to targeting your...
We’re nerdy about branding so we write a lot of content around brand strategy, messaging, target audience and positioning. But we are equally passionate about design. Specifically visual brand design. Because design matters. Entertainer Louis Armstrong was asked to...
