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Show Me KC Schools

 

Know Your Options.

Positioning an innovative platform for selecting charter schools

What We Did

Brand Strategy & Identity
Marketing Strategy
Design

About the Client

Show Me KC Schools is designed for parents, by parents, to help K-12 families in the Kansas City Public School boundaries find the right school for their student. They offer a variety of programs for Kansas Citians including a City School Fair, school tours, a thriving website and one-on-one school navigation support.

“Everyone thinks the new artwork and brand language around Show Me KC Schools is fantastic. We are so thrilled you nailed it! Thanks for taking care of us.”

Patrick Amey

Board Member, SMKCS

Overview

Leadership at Show Me KC Schools contacted Novella Brandhouse to help them establish a new brand that fit what they had evolved to over the past five years: a recognized community resource for families in the KC area. 

Novella created a new branding system including primary logo, logos for all of their extension programs such as the City School Fair, as well as a printed school guide.

We also created a tagline, key messages, and supporting points to help them best communicate their mission. 

Project Results

We worked with Show Me KC Schools to create a cohesive brand identity and messaging which included a tagline, key messages, and supporting points to help them clearly communicate their mission. Additionally, our team designed a new branding system including primary logo, logos for all of the extension programs such as the City School Fair, as well as a printed school guide.

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Novella Brandhouse is certified by the state of Missouri and the City of Kansas City, Missouri as a Women Business Enterprise (WBE) & Small Local Business Enterprise (SLBE).

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