Row New York Fall Benefit 2018

Branding ⋅ Campaign ⋅ Print

“These designs really helped us pull together our gala theme. Thank you!” -Row New York

Row New York programs impact the lives of thousands of New York teenagers, building strong, confident youth who are ready to tackle the demands of college. For their 2018 benefit, we designed an invitation package celebrating the hard work, grit and discipline these student-athletes bring to this transforming organization.

Project Scope: We were asked to design the Fall Benefit invitation. Our designs for the event helped show the grit and grind that this program helps instill in youth in New York who come from diverse backgrounds.

Success: 100% of their seniors graduate high school. 99% of seniors go on to college. And 74% of high school participants compete at the New York State Championships Regatta.