Search Engine Optimization, or SEO, is a hot topic right now in the content strategy world (and you’re like, this is a whole “world”?). Basically, it’s the words, phrases, and keywords that make your site findable. Basic understanding of SEO: Compare it to a house. If...
We’re big readers over here. And when we’re not listening to Harry Potter audiobooks set or reading this season’s hot pick The Couple Next Door by Shari Lapena, we’re reading up on the latest trends and strategies, plus a few extra things. Here...
