Editor’s note: Clubhouse is a beta site, and things are updating every week. Continue to check-in for updates.
Since late December, we have been on Clubhouse, and it’s been a wild ride so far. The app is still in beta and, at times, a little glitchy, but we are letting our branding flag fly!
The platform is not yet built-out for Android users, so you must be on an iPhone or iPad to access the service. If you don’t have an iOS product, the creators say that an Android version is in the works.
Every week, we learn new tricks and tips on Clubhouse, from choosing your followers and organizing your hallway to writing your bio and moderating a room. Here’s what we’ve learned so far:
Fill out your bio.
As soon as you sign up for Clubhouse, filling out your bio is your next step. This is your only “page” on Clubhouse that you have to establish your brand, where people can learn more about you, your expertise, your programs, products, etc. There are no clickable links, but you can use emojis to spice it up.
Remember, your first three lines are the most valuable. USE THAT REAL ESTATE! That is what people will see first when they tap your picture. It’s also searchable, so think of it as the keywords for people to find you and your superpower.
Connect your Instagram.
As we mentioned, there are no clickable links in your Clubhouse bio except your Twitter handle or your Instagram account. The majority of people connect off the app via Instagram DMs.
Raise your hand.
Once you are in a room and have a question for one of the moderators or a problem you need help solving, look for the little raised hand icon in the screen’s bottom right corner. Tap that, and one of the mods will bring you to the stage.
Mute your mic.
After you are on stage, immediately mute your mic to prevent any distracting background noise. Next, patiently wait your turn. Most rooms work from Left to Right, Top to Bottom, and the main moderator will call on you when it’s your turn. When you are not speaking, turn your mic off.
If you raise your hand to provide a comment or expertise, remember to be authentic and come from a place of giving value. Clubhouse stages are not for obnoxious sales pitches but an opportunity to build your brand and position yourself as the expert you are.
This app is one of the best things that have come along in the social media world in a long time. But it can also be a time suck. Be intentional about your time on the app. Are you there to learn? Make connections? Generate awareness for your brand? Drive sales leads? Build your social media following? Determine your overall goals for Clubhouse and then set daily limits. We suggest creating a plan for the day, and once that is accomplished, sign off, and hang out with your friends IRL.