We already covered what to do before you start your editorial calendar. But now, we’re gonna break down some practical steps to starting your own Editorial Calendar. Starting your Editorial Calendar List out the months you will be covering. Many editorial...
Now that you’ve identified your brand and created your content strategy, it’s time to put it to work and create a campaign! A campaign is a concentrated communications effort to educate, excite, or engage with your audience about a particular subject, like a special,...
Last Thursday, we gathered the girls for a night at the Quills Awards. We are honored to have won TWO awards! The Quills are hosted by the Kansas City chapter of the IABC. Awards are based on a points system, entries are graded on a rubric and then winners earn awards...
Background The Waldo community is a widespread area with over 80 businesses ranging from beloved bakeries, to services that value and know their customers personally, to a booming nightlife destination for Waldonians and Kansas City locals and foodies. The Small...
Background: Kansas City Native Tamara Day, owner of Growing Days and the star of Bargain Mansions on the DIY Network, is a purveyor of the glam and cozy. This busy wife and mother of four, designs for the spirited home, mixing glam, comfort, and family. Tamara’s...
At Novella, we work to create a comprehensive approach to your brand. That comes above all else. When clients come to us, they’re here to level up on their branding. Sometimes they’re looking for a name for their company, sometimes they’re looking to rebrand their...