Part 2 of 3: Decoding Success on Pinterest series In the last post discussing our Pinterest restoration, we spoke on the importance of consistency and its impact on your performance. Once you have mastered the routine of posting and pinning, it is time to dig deeper...
Part 1 of 3: Decoding Success on Pinterest series Over the past several months, the Novella Pinterest account has undergone extensive changes. When looking back at our 2021 Pinterest performance, we knew it could be working harder for us. It was time to give more...
Brand marketing has become quite the buzzword. As marketers, we spend a lot of time and money cultivating our brands; working hours on strategizing the launch, tweaking a tagline and working to create buzz. We drive customers to our store or website in hopes that they...
By: Sarah Tomes For many brands, Instagram stories are an afterthought in their marketing strategy. They shouldn’t be! Here’s why: Instagram has seen a significant decline in engagement rate for regular posts while story engagement has stayed high.Instagram stories...
Editor’s note: Clubhouse is a beta site, and things are updating every week. Continue to check-in for updates. Since late December, we have been on Clubhouse, and it’s been a wild ride so far. The app is still in beta and, at times, a little glitchy, but we are...
Overview: Through our partnership with Trailblaze Media, we created a full brand and visual strategy and campaign for a new bass fishing subscription company called MonsterBass. MonsterBass is a members-only community, delivering professionally selected tackle, to...
