Sure, a lot of agencies have their very own fancy, complicated process.  Here, we keep it simple – small groups of smart people, lots of listening, thorough research, and a touch of intuition.

(Oh, and really good taste.)

[et_pb_image_n10s admin_label=”TRIANA” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/Triana.Thumb_.jpg” size=”full” title_text=”Row New York” n10s_type=”goliath” caption_overlay=”TRIANA COURT” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/triana-court/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”TGC” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/Thrivethumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE GUIDANCE CENTER” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-guidance-center-thrive-ar/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”ADAGIO” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/AdagioTN.jpg” size=”full” title_text=”Row New York” n10s_type=”goliath” caption_overlay=”ADAGIO BAKERY” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/adagio-bakery/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”ST TERESAS ACADEMY Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/STA_thumbnail.jpg” size=”full” n10s_type=”goliath” caption_overlay=”ST. TERESAS ACADEMY” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/st-teresas-academy/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”WALDO” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/WaldoThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”WALDO” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/everything-waldo/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”YLE” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/ylethumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”YOUR LEADERSHIP EDGE” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/your-leadership-edge-branding/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”CP Big Thumb” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/CP.BigThumbAM2.jpg” size=”full” n10s_type=”goliath” caption_overlay=”CP LOFTS” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/cp-lofts-2/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”BarstowThumb” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/BarstowThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE BARSTOW SCHOOL” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-barstow-school/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”GUIDANCE CENTER 2 Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/TGCOneChildThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE GUIDANCE CENTER” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-guidance-center-annual-report-2011/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”TrickorTreatThumb” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/TTS.Thumb_.jpg” size=”full” n10s_type=”goliath” caption_overlay=”TRICK OR TREAT STREET” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/bks-trick-or-treat-street/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”DIDI HIRSCH Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/DidiHirsch.thumbnail.jpg” size=”full” n10s_type=”goliath” caption_overlay=”DIDI HIRSCH” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/didi-hirsch-mental-health-services/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”JCLC HOMES Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/JCLC.thumbnail.jpg” size=”full” n10s_type=”goliath” caption_overlay=”JCLC HOMES” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/jclc-homes/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”J.Hathaway” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/JHathawayTN.jpg” size=”full” n10s_type=”goliath” caption_overlay=”JILL HATHAWAY ” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/?post_type=project&p=1669&preview=true” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”Row NY Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/RowNewYork.thumbnail.jpg” size=”full” title_text=”Row New York” n10s_type=”goliath” caption_overlay=”ROW NEW YORK” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/row-new-york/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /][et_pb_image_n10s admin_label=”SUTTER POINTE Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/SutterThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”SUTTER POINTE” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/sutter-pointe/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”THE GUIDANCE CENTER 3 Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2017/03/OurCommunitiesAnnualReport.thumbnail.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE GUIDANCE CENTER” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-guidance-center-annual-report-2008/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”APPEALThumb” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/AppealThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE GUIDANCE CENTER” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-guidance-center-annual-appeal/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]
[et_pb_image_n10s admin_label=”GUIDANCE CENTER 1 Image Intense” src=”https://novellabrandhouse.com/wp-content/uploads/2016/10/GrowthThumb.jpg” size=”full” n10s_type=”goliath” caption_overlay=”THE GUIDANCE CENTER” caption_orientation=”default” show_in_lightbox=”off” image_as_url=”on” url=”https://novellabrandhouse.com/project/the-guidance-center-annual-report-2013/” url_new_window=”off” include_button=”off” button_url_new_window=”off” animation=”off” sticky=”on” align=”center” always_center_on_mobile=”on” mix_blend_mode=”normal” mix_blend_mode_title=”normal” button_position=”top-left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”off” button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”0″ button_letter_spacing_hover=”0″ header_font_size=”18px” caption_font_size=”12px” /]